Tags:#Apple#infringement#Samsung dan rowinski More than a few people were eager to see how Apple would comply with a British appellate-court order this summer to state publicly that tablet competitor Samsung had not copied its iPad design. Well, it’s done so, and at least three people — the appellate judges — are unhappy with Apple’s effort. Here’s the statement on apple.com.Look at Apple’s statement below. Role of Mobile App Analytics In-App Engagement Related Posts The Rise and Rise of Mobile Payment Technology Apple, which had charged in the U.K. that Samsung infringed on its registered designs, but the original judge disagreed and took the unsusual step of ordering Apple to publicly state that it’s accusation was false.According to The Guardian, the three-judge panel said that Apple’s statement does not comply and is erroneous. It has ordered Apple to publish a notice on its home page within 48 hours pointing to a corrected statement in, “not less than 11-point font,” according to the Guardian. Apple said that it could not comply in less than 14 days, which at least one judge found incredible. Specifically, the judges took issue with how Apple its acknowledgement included statements from the original judge, Colin Birss; information about other, German, infringement actions; and the Apple vs. Samsung patent trial in California, which Apple won this summer. According to Bloomberg, Apple lawyer Michael Beloff said of the court order and his firm’s response, “the only purpose is to dispel commercial uncertainty,” and that it was not “designed to punish, it is not designed to make us grovel.”I think that the way Apple has fought the U.K. ruling and now how it has acted on its court-ordered obligations shows a company that thinks it is above the law. It is easy to imagine a boardroom full of Apple executives turning purple over the British court order. So, the best way to avoid looking bad is to fuzz the situation to make itself look good rather than give Samsung (and the U.K. court) an inch. I think sometimes the high road is the one that holds the most honor, gains the most respect. Apple had an opportunity to both dispel commercial uncertaintly and regain honor and respect. It failed. Why IoT Apps are Eating Device Interfaces What it Takes to Build a Highly Secure FinTech …
(This post is sponsored by SDL-SM2, a social-media analytical tool for small- and medium-sized businesses and small agencies.)Tracking and measuring social media is no longer just a nice-to-have for businesses – it’s now a core essential of any modern marketing plan. And that’s true for giant multinational corporations as well as small businesses, agencies, researchers and even social-data hobbyists. Where Does Social Media Monitoring Start?Typically, identifying the Who and Where of social media conversations about your brand and market is a great place to start. The next step is to drill down into word associations and sentiment analysis: What words are people using to describe your products and services, and what are the values associated with those words? And to fully understand where your brand stands in the market, you need to know what people sareaying about your competitors.What does all this mean in practical terms for your business? SDL SM2 makes it easier to identify your most likely prospects. By understanding where they spend time online and what they like to talk about, you can tailor your marketing to be more efficient and effective. And you can get this information without running expensive, intrusive and time-consuming surveys, questionnaires and focus groups.SDL SM2 is available at affordable prices via credit card on flexible month-by-month payment terms with no long term commitment.For more information on Social Media Platforms for Small Businesses, check out SDL’s Cheat Sheet Inforgraphic. Tags:#marketing#small business#social media#social networking Related Posts A Comprehensive Guide to a Content Audit Yes, They Really Are Talking About YouIf you’re new to social media monitoring, you might think no one’s talking about your business at all. But that’s probably not the case. More likely, they’re talking plenty, you just don’t know about it.Fortunately, it’s easier than ever to listen in with SDL SM2, the entry-level, self-serve product offering from the SDL Social Intelligence Division. SDL SM2 offers automated sentiment analysis of more than 60 billion social conversations on YouTube, Facebook and Twitter as well as forums, blogs and wikis going back to 2007 – in your choice of more than 50 languages. It includes customizable and shareable real-time dashboards and the ability to segment the data with category rules. You can even export social media data into Excel or SPSS for further analysis.Social media monitoring isn’t just an academic exercise. It’s all about helping you achieve your business goals: strengthening your brand, staying relevant to customers and driving revenue.Monitoring social data is critical because it:Provides both current and historical informationCan help predict consumers’ behavior Delivers pure, customer-generated feedbackOffers unique insight into competitor activity and perceptionsProduces deep understanding of customers – beyond their relationship to your brand The Dos and Don’ts of Brand Awareness Videos Guide to Performing Bulk Email Verification Facebook is Becoming Less Personal and More Pro… ReadWrite Sponsors
What it Takes to Build a Highly Secure FinTech … adriana lee The Rise and Rise of Mobile Payment Technology Bloomberg reports that Samsung will indeed announce its own smartwatch, the Galaxy Gear, at a press event on September 4.Not that smartwatches are anything new—see Pebble and Sony. And the rumor of a Samsung device has been going on for months. But if the wire service’s two anonymous sources are right, Samsung Galaxy Gear will be having its coming-out party next month—a week before Apple holds a similar launch event for its own new products.Apple has long been rumored to be working on its own wristworn smart device, unofficially dubbed the iWatch. Both patent filings and job listings strongly suggest Apple’s plans are real. See also: Arm Race: Samsung To Build A Smartwatch TooApple’s not the only company supposedly trying to make our wrists smarter. Others—including Google and Microsoft—are reportedly racing to bring their own smartwatches to market. The reason why is obvious: If any one of these companies can blaze this trail, it offers a substantial advantage. The market for smartwatches isn’t as saturated as tablets or phones, so the winner here has a better chance of standing out and locking even more users into its respective platforms.The wrist, in short, is viewed as virgin territory for gadgets. Though ReadWrite’s editor-in-chief may rail against wearable wrist-bound devices, he’s shouting at the waves. Smartwatches now officially seem to be the “It” thing in tech.According to this latest report, Galaxy Gear will be an Android device that makes calls, surfs the Web and manages email messages. It won’t, however, sport a flexible screen, at least not in the this version, though Samsung’s working on it for future devices. Why IoT Apps are Eating Device Interfaces Role of Mobile App Analytics In-App Engagement Tags:#Arm Race#mobile#Samsung#smartwatch#Wearable Computing#wearables Related Posts
owen thomas Related Posts Tags:#Internet#Internet usage#Kleiner Perkins#Mary Meeker#mobile#mobile revolution Growth in Internet usage on the whole is slowing, technology investor and analyst Mary Meeker warned in her latest Internet Trends report, an annual exercise in looking at the state of the industry that she’s done since her days as an analyst at Morgan Stanley and has continued at Kleiner Perkins, the venture-capital firm where she’s now a partner.While Meeker spent most of the report, which she published online and delivered at the Code Conference in Los Angeles Wednesday morning, looking at the Internet’s opportunities, the first line of the report should give people pause:• Internet Users<10% Y/Y growth & slowingfastest growth in more difficult to monetize developing markets like India / Indonesia / Nigeria A Web Developer’s New Best Friend is the AI Wai... Top Reasons to Go With Managed WordPress Hosting • Smartphone Subscribers +20% strong growth though slowingfastest growth in underpenetrated markets like China / India / Brazil / Indonesia Tablets are surging, with unit shipments growing at a 52 percent annualized rate; tablets have now surpassed both desktop and laptop PCs in sales. And mobile data usage is growing even faster, at 81 percent.Yet if overall Internet usage isn’t growing, especially in the developed markets where it’s easiest to make money off of users, that suggests that tech companies are, to a large extent, just reshuffling deck chairs, shifting share around as consumer habits change.Or they’re looking to make more money off the users they have. Meeker pointed out that Google makes six times as much money per user as Facebook does, and twelve times as much money as Twitter.One area where Meeker sees growth is the continuing shift of video usage from linear television to on-demand, online video.See also: Goodbye, TV Channels—And Hello, TV AppsMeeker’s complete report is available on Slideshare:KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers Why Tech Companies Need Simpler Terms of Servic... 8 Best WordPress Hosting Solutions on the Market
David Curry Related Posts Small Business Cybersecurity Threats and How to… Internet of Things Makes it Easier to Steal You… Tags:#Connected Devices#featured#HomeHub#Internet of Things#IoT#Microsoft#PC#smart home#top#Windows 10 Why IoT Apps are Eating Device Interfaces Follow the Puck Microsoft is planning to turn Windows 10 PCs into smart home hubs in next major update, scheduled for September. According to internal documents seen by The Verge, HomeHub will support devices from Philips Hue, Nest, SmartThings, Insteon, and Wink.The update is aimed primarily at ‘kitchen-PCs’ that are used by all the family, and Microsoft is reportedly working with HP and Lenovo to create PCs similar to Amazon’s Echo Show, announced a few days ago.See Also: Microsoft not throwing in towel on wearables yet; introduces new smartwatchShared calendars, to-do lists, notes, and apps will also be part of the update.Users will be able to change settings on smart home devices from across the room with Cortana, Microsoft’s own virtual assistant. Even though it will be available to all PCs, the company is definitely shooting in a similar direction to Amazon.Microsoft is digging IoTMicrosoft made major strides in the enterprise Internet of Things (IoT) market last year, with impressive growth in cloud, IoT, and enterprise computing sales. This is the company’s first major dip into the commercial side of IoT, and it comes later than its enterprise rivals.Amazon has already taken a chunk of the commercial market with the Echo and its Web Services (AWS) platform. Google has also moved into both enterprise and commercial, launching the Home hub last year.Microsoft has an event on May 23 in Shanghai, where it is expected to unveil the HomeHub feature. The company may call on developers and hardware manufacturers to begin buildings products tailored for those types of experiences at the event.
Internet of Things Makes it Easier to Steal You… Why IoT Apps are Eating Device Interfaces Related Posts David Curry Fitbit’s next smartwatch is “on track” to launch at the end of this year, according to chief executive James Park, who denied the multiple rumors of delays.In an interview with the Financial Times, Park said the smartwatch will be the company’s best yet, sporting “industry leading” GPS performance, a music player, and new biometric sensors that may find use in the medical industry, if Fitbit receives FDA approval.See Also: Study hints that wearables are terrible at counting calories, just like their usersOne thing that won’t be in the next Fitbit is cellular options, which Park says requires too many tradeoffs, the most important being battery life.Even though Fitbit has one of the better records for accuracy, in a report last year the Apple Watch was deemed far more accurate when it came to heart-rate and high-intensity exercise. The improved GPS may help reduce inaccuracies, alongside the new sensors.Customers say “Where’s my jam?”The company has also been hounded by customers that want to control music through the fitness tracker. The acquisition of Pebble late last year has helped them add third-party applications to the new wearable, according to Park.Entering into the medical market has been rumored for a few months, and Park confirmed the company’s intentions: “Getting approved by the FDA and going down that pathway is something we wholeheartedly embrace. The exciting thing about larger form-factor devices is it allows us to have those capabilities and unlock them over time.”Fitbit is in a tricky situation, if the FDA approval doesn’t come in and the smartwatch doesn’t work wonders, it could be seen as same old to Wall Street. The company’s stock has halved in the past year, and it recently lost its position as the most popular wearable manufacturer, now third behind Apple and Xiaomi. Follow the Puck Tags:#biometric#FDA#Fitbit#fitness tracker#GPS#smartwatch Small Business Cybersecurity Threats and How to…
By Barbara O’Neill, Ph.D., CFP®, Rutgers Cooperative Extension, email@example.comAmerica Saves Week and Military Saves Week are February 27 to March 4 so now is a good time to discuss savings strategies with service members. What is the best way to “find” money to save? There is no one right answer. Automatic payroll deductions work well for many people. For example, they have deposits into a credit union savings account or the Thrift Savings Plan automatically taken out of their paycheck, before they can spend it. Other people do well by saving loose change in a jar and depositing it periodically in a savings account as the jar fills up.Find more info at http://militarysaves.org/A third way to save money is to complete a savings challenge that gradually ramps up (or down) weekly deposits. While many people start these challenges during the first full week of January, as a New Year’s resolution, they can be started at any time. For example, another option is to make a “catch up deposit,” perhaps using tax refund money, in February or March and then complete a calendar year challenge from that point forward until the end of December.Below is a description of six different savings challenges and how they operate:The 52-Week Money Challenge– This challenge begins with a $1 deposit during Week #1. The weekly deposit rises by $1 per week and reaches $52 during the final week of the Challenge (Week #52), with total savings of $1,378. Some people have suggested doing the 52-Week Money Challenge in reverse if people have more money in January (e.g., from holiday gifts or a year-end bonus at work) than they do in December, which tends to be a very expensive month for many people with holiday gifts and travel. The “reverse challenge” strategy is also very motivating. After five weeks, you already have $250 saved. A third way to do the 52-Week Money Challenge is to pick an amount each week that you can afford (e.g., $25 one week and $16 the next) and complete the challenge in any order. Tracking forms are available athttp://walton.ifas.ufl.edu/fcs/files/2014/01/52-Week-Money-Challenge.pdfhttps://www.affinityplus.org/Portals/0/Documents/Blog/52Week.pdfhttps://www.lgfcu.org/sites/default/files/docs/52week_challenge.pdfThe 365-Day Penny Challenge- With this challenge, people make a daily savings deposit and increase their deposit by a penny a day. At the end of a year, they have $667.95 of savings. A description and tracking form are available at http://funhappyhome.com/2016/01/365-day-penny-saving-challenge-save-667-in-one-year/. Like the 52-Week Money Challenge, the 365-Day Penny Challenge can be done forward, backward, or in any order that works for savers.The 52-Week Youth Money Challenge– This challenge is for parents to use to encourage their children to save. See http://www.slideshare.net/BarbaraONeill/52-week-money-challenge-for-youth0315. Weekly savings deposits are 10 weeks each of $1, $2, $3, $4, and $5, resulting in $150 of savings. Week #51 is an optional $25 from birthday gifts and Week #52 is an optional $25 from holiday gifts ($200 total). There is also an option for parents to provide a 50% ($100) match of their child’s savings, resulting in total annual savings of $300.The 15-Week Money Challenge– This challenge is for high school and college students and adults with short-term financial goals. See http://www.slideshare.net/BarbaraONeill/15-week-college-student-money-challenge0715. The Basic Challenge includes five weeks of $10 savings, five weeks of $20 savings, and five weeks of $30 savings, resulting in a total accumulation of $300. The “Hard Core” Challenge starts with a $10 weekly deposit and ramps up the savings deposit by $5 per week for a final deposit of $80, resulting in a total accumulation of $675.The $2,500 Savings Challenge- This challenge begins with a $2 deposit during Week #1. The weekly deposit rises by $2 per week and reaches a high of $98. There are two weeks “off” at a saver’s discretion and a $50 deposit is made during the final week of the Challenge (Week #50), with total savings of $2,500. Like the 52-Week Money Challenge and the 365-Day Penny Challenge, the $2,500 Savings Challenge can be done forward, backward, or in any order that works for individual savers. See http://www.slideshare.net/BarbaraONeill/50-week-2500-savings-challengeThe 30-Day $100 Savings Challenge– This challenge is for small dollar amounts andshort-term financial goals. The challenge format is saving $1 for five days, $2 for five days, $3 for five days, $4 for five days, and $5 for ten days, resulting in $100 of savings on Day #30: http://www.slideshare.net/BarbaraONeill/30-day-100-savings-challenge-0416. Like several other challenges, deposits can be made in any order throughout the month. For example, some people may have more money to save at the beginning of a month than the end.
Starting film school? Success is measured in more than just good grades. Check out these 10 tips to propel you to the top of the class.So you’ve taken the plunge. You’re starting film school and looking to pursue a career in the film and video industry. School is great for providing a solid basis of skills and build network connections, but to succeed post-graduation you’ll need to position yourself for success.Share your own thoughts and advice in the comments below!1. Start Shooting ImmediatelyWith the way college is structured, students usually have to take a full year’s worth of basic classes before they can actually start shooting film and video projects. Don’t fall into this trap. It’s better to get your bad films out as a freshman than to wait until you’re a senior with a terrible demo reel. Take the incentive to learn video/film production techniques on your own and you’ll be a step ahead.2. Volunteer to Help Out on ShootsOne way to develop your skills early on is to volunteer on projects other classmates are working on. There’s a lesson to learn on every shoot, even if that lesson is what not to do. See if there are any call boards in your school seeking crew members and connect with the classmates above you to see how you can help.3. Use the Barter System or RentYou don’t have to own a full studio worth of equipment to get proficient with different lighting and camera gear. Try bartering gear with other students – just be sure expectations are clear about responsibility and what would happen if the equipment were to be lost or broken. Another option is to rent equipment on a short term basis. Online rental houses like BorrowLenses, LensRentals and LensProToGo, provide high quality gear, nationwide shipping and affordable pricing.4. Become Friends with ActorsThey may be weird but they’ll work for pizza!Don’t make the mistake of asking your roommate to be in your student film. They will inevitably lose interest and your film will show it. Students pursuing an acting degree are often more than willing to be in your short films. It’s mutually beneficial – you get an actor, they get content for their demo reel. If you befriend an actor they may also open up connections to other talent.5. Don’t Get Bogged Down with TheoryA good portion of film school curriculum typically involves film theory and history. This academic approach to film works in a classroom setting, but isn’t applicable to most career goals of film students (unless, of course, you want to be a film professor). Many film schools are notorious for saying and not doing – which puts the initiative on you to get the production experience you need for post-graduate employment. Go shoot a film project, critique it, then shoot again. Being in school allows much freedom to explore and create – you may never have that same flexibility again.6. Realize You Need More than ‘Traditional’ SchoolHaving a college degree doesn’t guarantee you a job, especially in the film and video industry. You will need more than classes if you want to increase your chances of being employed when you graduate. You need applicable skills. Supplement your film school classwork with self-initiated study, either through online tutorials, in-person film/video workshops or on-set experiences (see #2).7. Specialize in SomethingYou’ve probably heard of the old phrase “jack of all trades, master of none.” While having a well rounded education is important, you should also try honing in on the areas that interest you most. Use the first year or two of film school to explore different production and post career paths. Experiment with shooting, editing, motion graphics, lighting, etc. Then, in the final year(s) of school try to get the most experience in the area you enjoyed most or excelled at. There’s a reason why Hollywood blockbusters require hundreds of people with very different, very specialized skill-sets.8. Learn Software EarlyHaving knowledge of post-production software is an extremely marketable skill that potential employers may consider. In fact, in many cases your application won’t even be considered if you don’t have proficiency in certain softwares.Often times, film schools will only have agreements with certain software providers, leaving other industry leading apps by the wayside. What you don’t have available at school, start learning on your own. Applications like Premiere Pro, Final Cut Pro, After Effects and DaVinci Resolve have widespread pro-level adoption, so it’s important to have some familiarity with each.9. Look for Gigs Outside of SchoolBeing in film doesn’t mean you have to work on only school related shoots. Look for shoots happening in your city or region. Companies are often more than willing to have “interns” work for free on their sets to gain experience. This can also be a great opportunity to connect with would-be potential employers.In larger metropolitan areas, check out popular online film/video job boards like Production Hub and Mandy.com, which often have open crew and post production positions listed.10. Use Your “Film Student” CardLeverage your position as a student. Don’t have money to rent a location? Let the owner know it’s for a school project and they will be much more likely to let you use it for free. Want to tour a studio? Most people are happy to show film students their studios. Find people in job roles that you may want to be in and email them. They are often very willing to answer questions regarding their work with students. Did you know you may even be able to write-off movie tickets because you’re a film student?‘Real life’ doesn’t begin when you graduate. You are in real life right now and the connections you make and work you produce will have the power to open up doors for the rest of your life.Any tips you’d like to add?Share in the comments below!
Blackmagic Design has acquired high-end compositing and effects app Eyeon Fusion, marking their entrance into yet another segment of the professional film and video market.At IBC 2014, Blackmagic Design announced that they had just (seemingly literally) acquired Eyeon Software Inc, the creators of the compositing software Fusion. Is this something you should be excited about? Given the spectacular way in which Blackmagic Design transformed DaVinci Resolve into a hugely accessible color grading application, yes you should be! DaVinci Resolve used to be hugely expensive, with a semi-clunky user interface and an unituitive workflow. Now it’s freely available, sleekly designed and constantly being improved. We can only hope that history will repeat itself with Eyeon’s Fusion.So why did Blackmagic buy Eyeon? It’s a little tricky to figure out, but time will tell. The best guess is Blackmagic’s attempting to go head-to-head with with Autodesk’s Smoke and The Foundry’s Nuke – both high-end 3D compositing applications. It’s not secret that Blackmagic has aspirations to tackle film production from beginning to end: shooting (cameras), video editing, color grading, encoding, monitoring. Fusion excels at combining motion design and composition, a current void in Blackmagic’s full production pipeline.This is what Blackmagic Design president Grant Petty had to say about it in an email he sent out during IBC:For years we have been amazed by the incredible Fusion software and what an amazing feature set it has for compositing. It has been the tool used on over 1000 major Hollywood feature films and has been used on some of the most recent blockbuster movies for some of the most complex effects scenes in these movies. It’s an incredible tool and it’s really Hollywood’s secret to doing some of these major effects shots.Now we have just completed acquiring eyeon software and for us, this is extremely exciting as, similar to DaVinci, we now have a second powerful software tool that has remarkable creative power. The guys at eyeon are also excited as now we can add better sales and support for eyeon’s software tools. So I think it’s a very good match.What is Eyeon Fusion?Eyeon Fusion, now in version 7, is a high end motion graphics and visual effects compositing tool that allows you to do things like rotoscoping, keying, and generating particle systems. If you check out the feature film credits listed on the Eyeon website, you’ll soon see that it’s a trusted and reliable part of the Hollywood visual effects industry’s tool kit. In the short video above you can get a feel for Fusion by seeing how you might go about creating a 3D lower third title in the program, using it’s node-based workflow. Hopefully the interface will get an overhaul once Blackmagic’s design team get their hands on it!Currently Eyeon Fusion runs around $2,500 US per license. Will we see Blackmagic radically slash the price and improve the app, just as they did with Resolve?Why Editors Will Want To Learn FusionIn this 30 minute interview with feature film editor Alan Edward Bell you can hear his take on why Fusion is such a compelling addition to the modern editor’s tool kit. Alan uses it to perform all sorts of visible and invisible effects such as splitting performances, speeding up slow performances, creating temp effects and much more. If you’re thinking that After Effects is an easier software to learn, then Alan would argue that the node-based architecture of Fusion, instead of the layer-based workflow of After Effects, is far more efficient way to work, especially when taking creative work from one project to another.“In a layer based universe you can get work done, there’s no doubt about it, but when you go back a month later when you have no idea what you did to achieve that stunning visual effect. when you go back to that layer you’ve got all these nested effects in all these layers. It will take you hours to figure out what you did. And if you want to recreate that on another comp, it’s very hard to just take that chunk… and pull it out and add it to something else. In a node based environment that is very easy. With nodes you can see exactly where all the information is going, and what each piece is doing.”Eyeon Fusion TutorialsThere is a wealth of learning materials available from the Eyeon website to help you start creating, including an online manual, a getting started guide and a comprehensive masterclass series of tutorials. If you want even more resources then you should also check out Jason Myres helpful post over on the Lift Gamma Gain forum.
It’s surprisingly simple and inexpensive to create jaw-dropping cosmic scenes with everyday ingredients. Put together a quick shopping list and get ready to blow some minds.I can only recount a dozen moments throughout the movies I’ve watched where I’ve been truly mesmerized — jaw on the floor, eyes wide open. A few moments that come to mind are the bear scene in The Revenant, a real 18-wheeler truck flipping in The Dark Knight, and the Big Bang sequence in The Tree of Life.The cosmic creation sequence in The Tree of Life completely blew me away. I had not seen anything like that before. One of the first things I did when I got home from the cinema was research how this scene was created.To my surprise and delight, a good portion of the scene was created with practical effects. Most incredibly, along with the use of liquid tanks, flashlights, glass paperweights, dry ice, pinhole flares and other tools, there was also the use of everyday items that you could buy from the grocery store — milk, dye, and paint.Visual effects supervisor Douglas Trumbull said:We were shooting with a combination of the Phantom Gold 2K camera at up to 1,000fps and sometimes with a Red One camera using it at 4K, sometimes at 24fps and sometimes even undercranked at 6 or 12fps. There were a lot of experiments in water tanks, different kinds of turbulence tanks that I would design. Lighting effects in tanks. Combinations of dyes and liquids, paint and a lot of milk and half and half. It’s the way I like to work. When we first spoke, Terry was frustrated that even some of the best supercomputers in the world that were doing galaxy and Black Hole simulations tended to look a little synthetic. So he wanted to explore the possibility of doing it in a more organic way. And I said that’s exactly what I would suggest. And so that’s what I was helping him with. The whole objective was to make shots that, even though we were using Nuke for compositing, were at least 80% organic.The thought of being able to create something spectacular from milk and dye was very appealing to me. I love organically creating effects. There’s a lot of satisfaction knowing that what is on screen was physically created by your hands. Not to mention that when you’re using liquid or elements that act randomly, it’s going to be unique. Even if I wasn’t going to be able to replicate The Tree of Life sequence, I was sure going to try and do something like it.One of the most important points taken away from Douglas Trumbull’s information was the use of water tanks. I imagine these tanks would be incredibly large, something well out of my reach. As this was a DIY task, my old fish tank would be sufficient.Here is the first attempt.It’s not The Tree of Life sequence by a far stretch, but it’s definitely something different that can be worked upon or used in a creative manner. This is where a lot of new ideas and techniques are born — by trying to imitate something else. Having a set of ready-to-use stock footage like this in your arsenal can be very useful.There are plenty of applications for effects like this. The gif below from Breaking Bad shows a chemical reaction. I’m sure something like this could be organically made through the use of water tanks and the ingredients.The SetupThe ingredients I bought were milk, red food coloring, blue food coloring, cooking oil, and flour. Then I set my unused fish tank upon a few books, with a gap in the center to place a small a Z-96 LED light underneath.I shot with a RED ONE M-X 2K at 120fps. Other than the camera, it was a very basic DIY setup for creating this sequence. Many DSLRs now offer that frame rate, and although it won’t be captured in RAW, with the right lighting setup, you could get something great.Nevertheless, it wasn’t The Tree of Life sequence replication I dreamt of, and I haven’t attempted to anything similar since this test three years ago. Thankfully, filmmaker and YouTuber Joey Shanks has been able to replicate the cosmos sequence with a more satisfactory result.Unlike The Tree of Life method, Shanks squirts liquid onto a transparent glass plate and films the reaction from above. There seem to be endless means of creating footage like this, all of which create unique pieces of media.Have you any practical effects techniques like this? Share them in the comments below.
Learn how to design and animate a live-action viewfinder UI for your videos in After Effects.If you’re a videographer, then you know that it is unrealistic to capture a shot including your camera’s user interface. The best way to create a camera viewfinder onscreen is in post-production. However, recreating your camera’s viewfinder can be daunting, especially when you look at your camera’s UI and see all of the elements of a professional display.This After Effects tutorial will show you how to create the UI elements of your camera’s viewfinder, how to animate specific parameters, and how to add camera movement to a still photo. After a quick watch, you should be able to tackle any type of user interface.Download Photography HUD Free Project FileFollow along with the tutorial above by downloading the free Photography HUD project file. Simply click the download button below.DOWNLOAD PHOTOGRAPHY HUD PROJECT FILEStep-by-Step Process for Creating a ViewfinderAnalyze your camera’s UI and look at all of the elements you need. If you don’t have your camera on hand, do a quick search for “camera interface.”In After Effects, take each element one at a time and create the necessary shapes.Once all of your elements (shapes and text) are ready, arrange each graphic into the correct position to make your viewfinder.Animate graphics as you see fit — for example: auto focus points, exposure controls, and depth of field.(Optional) Add a camera shake effect to the position parameter to your video. Alt-click the stop watch next to position and type in “wiggle(.5,30).”Photography Viewfinder HUDs in RocketstockIf you are in a hurry and need viewfinder graphics ASAP, check out Info Plates, an exclusive Photography HUD After Effects template on our sister site Rocketstock. In addition to a traditional photography HUD, Info Plates has modern photography and video camera HUDs. Here’s a quick demo of Info Plates in-action. Know any post-production UI tips? Let us know in the comments.
With the introduction of the Arri Skypanels, the Digital Sputnik, and many others, is LED lighting the future of filmmaking?Cover image via Shutterstock.I’m a big proponent of LED lighting. I use LEDs on nearly every shoot. However, I also have tungsten fixtures wherever I go. Yes, tungsten lighting does have some drawbacks. They’re hot. They’re power-hungry, and they’re not daylight-balanced. However, tungsten lighting is still (and will remain) a vital tool in the filmmaker’s arsenal.Image via B&H.There are certain things that a tungsten light can do that modern LEDs just can’t. For these reasons, I still continue to use these invaluable tools on set. I’m going to break down the four reasons why I think we’ll still be seeing tungsten lighting on sets for many years to come.Light Quality The quality of light from a tungsten source simply outperforms LEDs. They’re color-balanced perfectly at 100 CRI. I also love how much control a good fresnel light offers with the beam of light. Yes, there are fresnel LED options out on the market. However, they don’t have the same sharp quality to their spot or smoothness to their flood. LED options simply can’t match this feature quite yet. The fact that the fresnel lenses are so great inside tungsten fixtures means this light will be around for years to come.A tungsten source can also be about as raw as you can get — especially with open-face options. This gives you more control as a cinematographer to shape the lights for the scene.Image via Resolution Rentals.PriceQuality LED lighting is expensive. Tungsten lighting is less expensive. It’s as simple as that. You can look at any rental house’s pricing list, and tungsten fixtures will always be cheaper than LEDs. For budget shoots, tungsten packages are great way to go because they will give you the most raw and punchy output that you could want. LED prices have become more affordable over the years, and they may even catch up at some point — but not yet.I’ve even seen many rental houses offer discounts on their tungsten packages. Also, when looking to purchase your own set of lights, tungsten sources are usually still cheaper than LED sources. I always find it wise to have a good mix of LED and tungsten sources as each type of lighting is its own paintbrush. Different scenes require different approaches.Image via B&H.Build QualityTungsten light sources are built like tanks. I’ve used Mole Richardson heads that are older than I am. These lights were built to last through years of hard work on sets, and those same lights are still ready to work today.While tungsten lights may be power hungry, hot, and raw, they are still fantastic tools that help filmmakers tell our stories. I still plan on using tungsten lighting in the years to come.Do you only used LEDs now or are you using a mixture of light sources? Let us know in the comments.For more information on LEDs and tungsten lighting, check out these articles.Understanding Color Rendering Index with LEDsThe Future of LED Lighting with the ARRI SkyPanelThis LED Lighting Hack Can Literally Illuminate MountainsLighting for Film & Video: LED vs TungstenUnderstanding Set Lighting and Color Temperature
Lewis McGregor is a certified DaVinci Resolve trainer.Looking for more information on DaVinci Resolve? Check out these articles.Revamped Text Features in the New DaVinci Resolve 15How to Add Sound Effects to a Sound Library in DaVinci Resolve 15Everything You Need to Know About the LUT Browser in DaVinci Resolve 15NAB 2018: Blackmagic Announces DaVinci Resolve 15The Lowdown on Working With Subtitles In DaVinci Resolve 14 Increasing the size of a low-resolution image is not always a good idea. However, Resolve 15’s new Super Scale feature changes the game.There are many ways to use SD footage on an HD timeline: you can give the SD layer a background (as most news broadcasts do), you could duplicate the SD layer and expand and blur the bottom layer (as documented here), or you could increase the scale of the low-resolution media to fit the resolution of the timeline. However, increasing low-resolution media causes a handful of problems, such as pixelation, noise, and a loss of sharpness. Simply put, it makes the image look tacky.Many software features can help with the resizing process and make an image appear clearer than it would if you simply increased the scale of the media. Now In Resolve 15, there’s a new upscaling feature that can resize HD to 8K. It’s called Super Scale. Resolve already has a fantastic image rescaling filter, which you can set up according to the requirements of your project — either through the setup menu or in the inspector.The Super Scale tool is different. It uses an advanced algorithm that improves image detail upon enlarging — so it’s a processor-intensive operation. For the first several seconds of a clip that I enlarged from 1080p to 4k, I was getting 9 frames-per-second playback. The tool is more for SD media in a UHD timeline — or for when you need to zoom way into a 1080p clip on a timeline with a significantly higher resolution.Where Is It?The Super Scale isn’t as accessible as many other features — you won’t find it in the inspector, nor in any menu panels. To get to Super Scale options, right-click your media, and select “Clip Attributes.”From there, you’ll find the Super Scale menu at the bottom of the video tab with three settings to work with: Super Scale, Sharpness, and Noise Reduction. The first setting changes the size of the file. You can choose from 2x, 4x, and 6x. The sharpness and noise reduction settings will then help you fine-tune the resize.The still below is a screenshot zoomed in at 200% with the Super Scaled image on the right. It was a 1080p file Super Scaled to fit a UHD timeline. I’m not too sure how well the comparison image below is going to convey the results — perhaps not at all since we can only upload stills at a specific resolution (we have to make sure these tips load at lightning speed right?), but I encourage you to test out the Super Scale feature. There is a significant difference in quality between Resolve’s standard resize filter and the Super Scale feature. It’s magical.
Physical DamageImage via Svetlana123.While less of a problem in many modern (solid-state) cameras, physical damage never bodes well for camera or media performance. A dropped, damaged, or otherwise impacted camera is under imminent threat of a host of problems, including damaged footage. Loose wiring, bad connections, or sensor or other essential components becoming loose or improperly seated all can cause some form of footage degradation or loss.PreventionUse a camera cage.Carry the camera with both hands.If any physical damage occurs, immediately verify functionality of camera and integrity of previously recorded footage. It is the job of every member of the crew involved with the imaging process to ensure data protection to the highest degree possible. With these tips in mind, you can start that process with a significant advantageCover image via Firsik.Looking for more information on video production? Check out these articles.Film Study: How to Pull Off a Twist Ending in Your FeatureUnderstanding Tax Incentives in the Filmmaking IndustryWhy Dual Native ISO Should Be the New Industry StandardProduction Tips for Mixing Digital Camcorder and DSLR FootageWhat Can Production Insurance Do for Your Film or Video? Errors During Footage TransferImage via gnepphoto.Even when you’ve gotten your card safely from camera to the card dump station, your footage isn’t in the clear yet. The transfer process is one of the most treacherous phases in the imaging pipeline for loss or damage of footage.During footage transfer, each bit gets replicated from the source drive to destination drive. This means that for your average video clip, there are several million opportunities for compromised data each time the drive gets transferred.PreventionAlways verify integrity of source media before transferring.Never adjust or change the filenames of source media.Never adjust the source media file architecture.Use specialized software tools to perform bit-for-bit verification on all backup drives to ensure proper replication of each bit from source material.Always ensure that no data transfers are in progress before ejecting media.Always eject media through the operating system. FormattingImage via Roung Chanthasiri.Improperly formatted recording media can also result in lost or damaged footage. This is because all cameras and recorders rely on specific file and media architecture to properly locate and store clips and metadata. If a card is improperly formatted, or formatted on a device other than the one recording from camera, there is a high probability of lost or damaged footage.Another factor to be wary of is “low-level clip deletion” — or deleting clips one by one on the camera or a computer. Deleting clips in this way can cause corruption. Always format the primary recording media in the device that records to it.PreventionAlways format recording media in-camera or external recorder.Avoid low-level clip deletion.Verify data integrity before transferring it to another drive. The ElementsImage via Jacob Lund.Let’s face it, if a fire, flood, or electrical storm breaks out on set, corrupted footage is going to be low on the crew’s priority list. As someone involved in the imaging process, however, you have to be aware of the threat these elements pose to footage integrity.PreventionKnow where camera and media are at all times.Know how they are secured.Know who is watching over them.In the event of an emergency, know how the camera and media are being looked out for. HeatImage via Baigazy J.Heat is a fundamental, unavoidable by-product of energy in our universe. In cameras, heat can cause a vast array of problems, including footage from noise to undesired camera shutdown. As with anything that causes improper shutdown, this opens your footage up to loss or damage.PreventionPower the camera down after each take in hot or humid environments.Keep air flowing over the body of the camera with a portable fan.Use a laser thermometer to monitor camera heat levels. Bad SoftwareImage via pixelform.All cameras are extremely susceptible to data integrity problems resulting from errors in camera software or firmware. This is a very simple side-effect of cameras being highly specialized computers. Regardless of any user error in handling camera or footage, if the underlying software is unreliable, your footage will be too.Before purchasing or selecting a camera for use on a production, make sure that there aren’t reported problems that could cause footage loss.PreventionResearch camera stability before rental or purchase.Always stay one stable firmware version behind.Read firmware notes for each patch.Read user reports of firmware stability before installing. Corrupted footage is every filmmaker’s nightmare. While there are some reliable recovery methods, let’s take a look at proper preventative measures.Corrupted footage is never welcome on set. In the last article on footage corruption, we discussed the basics of recovering corrupted footage. In this article, we’re taking a more proactive approach and learning how to prevent corruption from ever happening in the first place.Corrupted data or footage can arise from a variety of causes. Typically, this is the result of an error that occurred during recording, playback, or transfer of the clip. But your footage can become lost, damaged, or corrupted by a number of factors.Let’s take a look at what causes corrupted video files.What Causes Damaged Video Files?Damaged footage usually occurs during the read/write process of files. In a camera, this is usually during recording, playback, or transfer of the files from source media to a backup drive.Recording, Playback, TransferImage via pixelform.Each encoded frame of video contains millions of bits — the 1s and 0s of machine code that drive all modern tech. Each time these bits get recorded, accessed, or transferred, there is a high potential that at least a single bit gets replicated imperfectly.PreventionAvoid excess playback as much as possible.Don’t rapidly switch between recording and not recording.Avoid complex manipulation of the clips on the source media. Loss of PowerDamage may occur if power gets cut during recording, saving, playback, or while shooting with nearly depleted batteries.Image via ArmanO.Think of pressing the record button as writing a paragraph. Starting a recording is like the first sentence, which outlines the idea — stopping is like wrapping the thought up to move onto the next. If a paragraph lacks the breaks above or below, our minds read it as part of the flow of thought of both other paragraphs.With footage, each clip contains “headers and footers” that indicate that the data within belongs to clip x rather than clip y. If power gets interrupted for any reason before this data gets written to the media, chances are high that data on the card will become corrupted. Clips corrupted in this way will usually cause the entire card to become unreadable.Before a battery is truly depleted, a signal is sent to the camera to begin proper shutdown, where the clip “footer” is added to prevent media being corrupted from abrupt loss of power.Not all batteries are created equal, however. Third-party batteries can exacerbate this problem because most don’t interact with camera software in the same way as name-brand competitors.PreventionAlways use name-brand power options.Connect all devices that handle source media to some form of redundant power source.Always double-check that the camera is not recording before removing the power source.Keep the camera powered down as much as possible between takes.
Essential Reading! Get my 2nd book: The Lost Art of Closing “In The Lost Art of Closing, Anthony proves that the final commitment can actually be one of the easiest parts of the sales process—if you’ve set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.” Buy Now There are some prospective customers that are incredibly difficult to obtain. No matter what you try, they refuse to meet with you. They aren’t interested in hearing about your offering, even though you have done everything to convince them that you can create more value. They’re not dissatisfied, and they simply aren’t open to change. They are loyal to your competitor.As much as you may not like it, these difficult to penetrate prospects should be the focus of your nurturing efforts, even though it may take you a long time to win them.They value loyalty. Companies and people who value loyalty make excellent clients. They want to work with people who stick with them when things get tough, and they stick with their partners. They reciprocate loyalty. When you finally create the opportunity to serve them, they will be loyal to you for as long as you create value.They value relationships. There are too many people and too many companies that no longer value relationships. Much of our business culture is moving away from care and towards transactional value. But it’s easier and more fulfilling to work with people and companies that value relationships.They give their partner chances to improve. Over time, inevitably, you will run into challenges serving your clients. But loyal clients who value relationships live through these times with you. They give you a chance to improve. They allow you the time you need to figure things out and produce new results. You will need this when your dream client gives you your turn.They don’t believe a lower price is a compelling reason to change. The most loyal clients aren’t interested in saving a few bucks. They know that the savings will come at a cost. They’ll lose the loyal partner. They’ll lose the trust. They’ll lose the certainty that comes from working with a partner they know is going to perform. The last thing you want is a client who changes partners every time someone offers them a lower price.If they won’t give you a meeting, they likely won’t give anyone else a meeting. You know how you are struggling to create an opportunity with this difficult to penetrate dream client? So is everyone else. Most of them give up and go away. The majority move on to prospects who are more receptive, even if they are less valuable, and even if they can’t create as much value for these prospects. When you get your chance, you aren’t going to have to worry too much about your competitors—as long as you are on your game and creating value.If you want loyal clients, you are going to have to call on prospects who are already someone else’s loyal client.
The first ever OutBound Conference was an enormous success. These are my final thoughts.
A fierce gunbattle started on Saturday morning between security forces and hiding militants, amid stone pelting, in south Kashmir’s Shopian.Preliminary reports suggest that a cordon was thrown around Chillipora village on Friday night. However, the security forces halted fire till morning. Fresh firing was reported on Saturday morning as two militants are believed to be hiding there.Meanwhile, security forces were attacked by civilians with stones in a bid to help the trapped militants.Security forces used tear smoke shells to disperse hundreds of protesters away from the encounter site.
The steady increase in sightings of salt water crocodile nests in the swampy creeks of the Bhitarkanika National Park on the Odisha coast for three consecutive seasons has elated ecologists, who have hailed this achievement as the outcome of long-term conservation efforts.The wildlife wing of the State Forest Department has come across 80 crocodile nests in their wild habitats in 2017 in Bhitarkanika, compared with 75 in 2016 and 70 in 2015.“We have spotted 80 nests in the wild. But the number of crocodile nests could be more as we could not trace all of them due to inaccessibility. Of the 80 nests, 70 are in the Kanika range. For the first time, we discovered three crocodile nests in the Gahirmatha range,” Bimal Prasanna Acharya, divisional forest officer of the Rajnagar Forest Division told The Hindu on Tuesday.Bhitarkanika is said to house 70% of India’s estuarine or salt water crocodiles, conservation of which was started over four decades ago in 1975.Back then, when the Government of India and the United Nations Development Programme focussed on saving crocodiles in Bhitarkanika, there were hardly three or four nests sighted in the area and the population of salt water crocodiles was estimated to be 95, including 34 adults. Now, the numbers have grown to 1,682.Long-term effortSince 1977, salt water crocodile eggs have been collected and young crocodiles have been released in the creeks and the estuaries of Bhitarkanika. A decade ago, this practice was discontinued, allowing crocodiles to grow in their natural habitats.“More than 3,000 crocodiles have so far been released into the waters of the Bhitarkanika. We have been able to reverse the trend of a declining crocodile population and make the area a safer habitat for the reptile,” said Sudhakar Kar, a former scientist with the Odisha Forest Department and an expert on crocodiles with the International Union for Conservation of Nature.The Bhitarkanika National Park is a place where the rivers Brahmani, Baitarni, Dhamra and Pathsala meet the Bay of Bengal. The mangrove wetland and a large number muddy creeks provide perfect conditions for estuarine crocodiles to nest. Moreover, the nesting sites of crocodiles are located at places where tidal waves cannot wash away the eggs.“Unlike other crocodiles, estuarine crocodiles lay eggs by creating a mound made of leaves of a particular mangrove species, which are plentifully available in Bhitarkanika. Other crocodile species dig the soil for laying eggs,” said Dr. Kar.Crocodiles start laying eggs by mid-May, with an incubation period of 75 days. The female crocodile guards the nest devotedly for three months. During this period, she tends to attack anything that approaches the nest. Hatchlings come out in the month of August. An average of 25-30 eggs are found in a nest and 30% of hatchlings may finally survive.Dr. Kar said there are large habitats for salt water crocodiles in the Sundarbans in West Bengal, and in the large mangrove wetlands of the Andaman Islands, but they cannot match the density and population of crocodiles in the wild habitats of Bhitarkanika.The national park is also home to the only white-coloured captive crocodile named Gori. Many albino crocodile species can be found in the Bhitarkanika’s waters. The park also houses the world’s largest salt water crocodile, measuring about 23 feet — this was recorded in 2006 in the Guinness World Records.Dr. Kar said, “Salt water crocodiles devour predatory fishes. Hence, more fish thrive with the presence of crocodiles in the water.” He added, “The existence of salt water crocodiles depends on dense wet mangrove forests and the steady discharge of fresh water into the sea. Odisha has the distinction of having all three Indian species of crocodiles. ”
Jammu and Kashmir Chief Minister Mehbooba Mufti on Saturday met Home Minister Rajnath Singh to discuss the law and order situation in the state and security to Amarnath pilgrims, officials said.During the meeting that lasted about half-an-hour, the Chief Minister apprised the Home Minister about the steps taken to maintain peace in the Kashmir Valley.Steps taken to ensure the security of Amarnath pilgrims were also discussed, officials said.Seven pilgrims were killed by militants in Anantnag district while returning from the Amarnath cave shrine on Monday.Security agencies engaged in anti-militancy operations in Jammu and Kashmir have been told to implement security plans with full vigour, officials said. So far, more than 1.86 lakh pilgrims have visited the high altitude Himalayan shrine.As many as 21,000 paramilitary personnel in addition to state police forces and two battalions of Army have been deployed for security of the pilgrimage routes. The number of paramilitary personnel deployed this year is 9,500 more than last year.Four districts of the state — Pulwama, Kulgam, Shopian and Anantnag — have been on the boil since the killing of Hizbul Mujahideen commander Burhan Wani in an encounter with security forces on July 8, 2016. The unrest has resumed since the April 9 bypoll to the Srinagar Lok Sabha seat.
The Bombay High Court on Monday accepted Maharashtra government’s statement that it would not allow children below the age of 14-years to participate in the ‘Dahi Handi’ festival.A division bench of Justices B.R. Gavai and M.S. Karnik, however, refused to impose restrictions on the height of human pyramid formations during the festival.“It is not for the High Court to impose restrictions on the age of the participants and height of the pyramids as this falls exclusively in the domain of the state legislature. We accept the statement made by the State government that it would ensure children below 14-years of age would not participate in the Dahi Handi festival,” Justice Gavai said. Additional Solicitor General Tushar Mehta, appearing for the State government, told the court that as per the Child Labour (Prohibition and Regulation) Act, children below 14-years of age will not be allowed to participate in the festival since the government had in August last year declared ‘Dahi Handi’ as an adventure sport.The court was on Monday hearing two petitions filed by city residents, raising concerns over the participation of minors in the festival and lack of safety measures, due to which several untoward incidents occur.In 2014, the High Court had passed an order saying children below the age of 18 years cannot participate in the festival, and had also imposed a height restriction of 20 ft for the pyramids. The State government had then appealed in the Supreme Court, which on August 1 this year referred the matter back to the High Court directing it to hear the petitions afresh.